Adidas re-focus on marketing EFFECTIVENESS, not efficiency - brandgym
Big bet on digital technology helps Adidas stay fit amid pandemic | S&P Global Market Intelligence
adidas - adidas presents growth strategy 'Own the Game' until 2025
Inside The Call: Adidas Doubles Down On Digital In New Five-Year Plan | SGB Media Online
Adidas: We over-invested in digital advertising
Adidas: We over-invested in digital advertising
The Adidas Marketing Strategy: Collabs with Big Names
The Adidas Marketing Strategy: Collabs with Big Names
Carbon on Twitter: "Carbon is proud to partner with @adidas and continue bringing #adidas4D technology to the world together. https://t.co/4fMluuwnxz" / Twitter
Adidas outlines strategy to double ecommerce business to €9bn by 2025 - SportsPro
Adidas to continue "heavy" investment in digital - Just Style
Adidas Turns to AI and 3D Printing to Boost Sales During Coronavirus
:max_bytes(150000):strip_icc()/AdidasvNikeVUAAChartthrough12-13-21-4355f9a652254805995585d175ea0f4f.png "Adidas vs. Nike vs. Under Armour: Stocks Compared")
Adidas vs. Nike vs. Under Armour: Stocks Compared
Adidas Faces Investor Unrest After Yeezy Crisis and Poor Sales (ADS) - Bloomberg
adidas Admits to Over-Investing in Digital Advertising | Nice Kicks
Here's What Brands Can Learn from Nike & Adidas' Digital Disruption
Adidas Target Market Segmentation and Marketing Strategy – Audience Demographics & Competitors - Start.io - A Mobile Marketing and Audience Platform
Adidas reveals investment in digital transformation and online sales target - InfotechLead
Eximo Marketing - This is a story many people need to read. The focus on efficiency not effectiveness pushed Adidas into focusing on the wrong thing. It's a fascinating read about what
Adidas: “We over-invested in digital advertising!” – Analyx
adidas - adidas with strong growth in Western markets in Q2
Adidas and Tommy Hilfiger to debut cross-platform digital fashions at Metaverse Fashion Week - Glossy
Inside Adidas' Billion-Dollar Digital Transformation | BoF
Top Things You Should Know About Adidas' Digital Marketing Strategy & Campaigns
Why Adidas changes its marketing measurement approach? | AdoptoMedia
